{"product_id":"strapless-ruched-mermaid-maxi-dress-sweetheart-evening-gown","title":"Strapless Ruched Mermaid Maxi Dress - Sweetheart Neck Evening Gown","description":"\u003ch3\u003eWhy You'll Love It\u003c\/h3\u003e\u003cp\u003eWhen you want a dress that feels polished, feminine, and easy to style for special occasions, this strapless maxi dress brings the right balance of structure and softness. The ruched bodice and hip area create a sculpted look, while the flowing skirt adds graceful movement that feels elevated without looking overdone.\u003c\/p\u003e\u003ch3\u003eDesign Details\u003c\/h3\u003e\u003cp\u003eDesigned with a strapless neckline and a softly curved sweetheart shape, this gown highlights the shoulders and collarbone in a flattering way. The fitted upper body appears gently gathered through the waist and hips, helping create a smooth, contoured silhouette. An asymmetrical draped panel at the hip adds dimension and visual interest, while the skirt falls into a fluid, floor-length finish for an elongated effect. The back appears clean and streamlined with a concealed zipper closure.\u003c\/p\u003e\u003ch3\u003eFabric \u0026amp; Fit\u003c\/h3\u003e\u003cp\u003eThe fabric appears lightweight and smooth with a soft, matte finish and fluid drape. Visible ruching through the bodice and upper skirt gives the dress texture while helping it look sleek and flattering on the body. Fit appears slim through the bust, waist, and hips with a gently flared mermaid-style hem. Neckline: strapless sweetheart. Sleeve: sleeveless. Length: maxi\/floor length. Pattern: solid color. Manual measurement may vary by 0.4-1.2 inches.\u003c\/p\u003e\u003ch3\u003eWhere to Wear\u003c\/h3\u003e\u003cp\u003eIdeal for weddings, bridesmaid parties, engagement celebrations, formal dinners, evening events, vacation dinners, and seasonal photo moments. Style it with heeled sandals, a delicate pendant or statement earrings, and a clutch for a refined event look. For a softer daytime occasion, pair it with a light wrap and minimal jewelry.\u003c\/p\u003e\u003ch3\u003eSize Guide\u003c\/h3\u003e\u003ctable\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003cth\u003eBust (in)\u003c\/th\u003e\n\u003cth\u003eWaist (in)\u003c\/th\u003e\n\u003cth\u003eHip (in)\u003c\/th\u003e\n\u003cth\u003eLength (in)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eXS\u003c\/td\u003e\n\u003ctd\u003e31.5-33\u003c\/td\u003e\n\u003ctd\u003e24-25.5\u003c\/td\u003e\n\u003ctd\u003e34-35.5\u003c\/td\u003e\n\u003ctd\u003e57\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eS\u003c\/td\u003e\n\u003ctd\u003e33-34.5\u003c\/td\u003e\n\u003ctd\u003e25.5-27\u003c\/td\u003e\n\u003ctd\u003e35.5-37\u003c\/td\u003e\n\u003ctd\u003e57.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eM\u003c\/td\u003e\n\u003ctd\u003e34.5-36\u003c\/td\u003e\n\u003ctd\u003e27-28.5\u003c\/td\u003e\n\u003ctd\u003e37-38.5\u003c\/td\u003e\n\u003ctd\u003e58\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eL\u003c\/td\u003e\n\u003ctd\u003e36-38.5\u003c\/td\u003e\n\u003ctd\u003e28.5-31\u003c\/td\u003e\n\u003ctd\u003e38.5-41\u003c\/td\u003e\n\u003ctd\u003e58.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eXL\u003c\/td\u003e\n\u003ctd\u003e38.5-41\u003c\/td\u003e\n\u003ctd\u003e31-33.5\u003c\/td\u003e\n\u003ctd\u003e41-43.5\u003c\/td\u003e\n\u003ctd\u003e59\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2XL\u003c\/td\u003e\n\u003ctd\u003e41-43.5\u003c\/td\u003e\n\u003ctd\u003e33.5-36\u003c\/td\u003e\n\u003ctd\u003e43.5-46\u003c\/td\u003e\n\u003ctd\u003e59.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e3XL\u003c\/td\u003e\n\u003ctd\u003e43.5-46\u003c\/td\u003e\n\u003ctd\u003e36-38.5\u003c\/td\u003e\n\u003ctd\u003e46-48.5\u003c\/td\u003e\n\u003ctd\u003e60\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\u003cp\u003eFit advice: slim fit through the bodice and hips with a softly flared hem. If you are between sizes or prefer a little more room through the bust, consider sizing up.\u003c\/p\u003e\u003ch3\u003eStyling \u0026amp; Care\u003c\/h3\u003e\u003cp\u003eStyle this dress with strappy heels, a sleek updo or loose waves, and a small clutch for weddings or evening events. For bridesmaid styling, keep accessories tonal and let the draped silhouette stand out. To help preserve the shape and finish, handle with care, store hanging, and use gentle cold hand wash or dry-clean-friendly care if needed. If you have questions before or after your order, our support team is here to help with sizing and styling guidance for a smoother shopping experience.\u003c\/p\u003e","brand":"BIBREK","offers":[{"title":"Butter Yellow \/ XS","offer_id":64017262838137,"sku":"AKA0717021-BUTTER-YEL-XS-I64","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Butter Yellow \/ S","offer_id":64017262870905,"sku":"AKA0717021-BUTTER-YEL-S-VQ6","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Butter Yellow \/ M","offer_id":64017262903673,"sku":"AKA0717021-BUTTER-YEL-M-BR9","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Butter Yellow \/ L","offer_id":64017262936441,"sku":"AKA0717021-BUTTER-YEL-L-Q9T","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Butter Yellow \/ XL","offer_id":64017262969209,"sku":"AKA0717021-BUTTER-YEL-XL-KH2","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Butter Yellow \/ 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